Tesla: Bringing Together Luxury and the Green Initiative

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In November of 2016, Elon Musk, Tesla Motors Inc Chief Executive finally won approval from shareholders to purchase SolarCity Corp, the largest manufacturer and installer of solar panels. Tesla began taking orders for its new solar roofing at the beginning of April, below is a little history of how this came to be and what we can expect from here.

Musk first made his attempt on the acquisition in August of 2016, but was met with some resistance from fellow shareholders due to his majority holding in the company, and the fact that his cousin, Lyndon Rive, is SolarCity’s founder. But after a few months of planning and revisiting, Tesla was met with an 85% approval rating this time around.

By making SolarCity a wholly owned subsidiary of Tesla, Musk continues to pave the way to turn  Tesla stores into one-stop shopping emporiums for socially conscious consumers. Customers would be able to purchase solar panels, Powerwall or Powerpack electricity storage units, and choose from the growing fleet of electric vehicles. Musk wants to make the process seamless and pleasurable for the customer, where they can walk into the store and “Just say yes.”

Traditionally, the Tesla brand has only been associated with Luxury travel, with its model S and X sedans eclipsing the $100,000 mark. But with the launch of its new Model 3, and the manufacturing of Solar Panels, Musk is steering the brand towards an all-in-one name associated with an elevated, affordable lifestyle. This move fits his ever-expanding vision of the company, which includes SpaceX, a rocketry startup that intends to one day colonize Mars.

Musk’s move to acquire SolarCity solidifies the once uncertain future of renewable energy for homeowners. In the past, even with government subsidies and the option to sell your power back to the grid, the industry hadn’t truly taken flight. Musk is confident that there are many inefficiencies in the solar energy system that he can exploit and through Tesla’s uniquely designed solar panels, the main objective he can overcome is cost. Tesla’s solar roof is actually cheaper than a traditional roof, and when used in combination with the company’s electricity storage units, can completely power your home and sustain it through power outages.

Below some of the neat features of both the Powerwall and the Solar Roof are outlined.

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Tesla’s solar roof is able to convert solar energy into electricity and seamlessly integrates with Powerwall battery to power your home with a completely sustainable energy system. It is also extremely affordable, costing less than a comparable roof before the projected utility savings. The panels are also invisible to the naked eye, from the street they appear as a normal roof, but from above the solar cells are fully exposed to the sun, powering your home in the cleanest way possible. There are also 4 options for the roofing panels; smooth glass, textured glass, slate glass, and Tuscan glass. All of the options are aesthetically pleasing, versus some of the current solar options out there.

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What is a Powerball battery you may ask? It is a reliable power source for your home that provides backup power during outages or natural disaster. Batteries are compact, stackable, and contain a built-in inverter. The inverter allows the Powerwall to seamlessly integrate with Tesla solar and self-power your home. Any surplus energy produced by the solar panels is stored within the Powerwall to power your home at night. Powerwalls are touch-safe, with no exposed wires or hot vents, stackable, and weather-proof for indoor or outdoor installation.

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To take it one step further, homeowners can manage and monitor the Powerwall, solar panels, and Tesla Model S and X electrical vehicles all with the Tesla app from virtually anywhere.

These offerings from Tesla add a sleek look to any Luxury home and integrate seamlessly with your lifestyle. As mentioned in our previous post, ‘going green’ is a focus of every major company. Tesla is leading the way by capturing the conscious consumer with innovative and eco-friendly offerings.

Photos courtesy of: Tesla.com

Beautiful Stucco Villa in Newton, Massachusetts


37 Radcliffe Road, Waban

Newton, MA 02468


Exquisite Stucco Villa set on a commanding promontory with views of the Charles River. First time available after many generations of ownership. Well maintained with upgraded systems throughout including 4 zones of central air, central vacuum and underground exterior lighting. 5 Bedrooms/ 3 1/2 Baths, eat-in cherry kitchen with Subzero refrigerator, Viking cooktop and wall ovens. Floor plan includes first floor office and separate den with fireplace, a second floor library and a semi-finished rec room in the lower level. There are two garages plus an electrified (un-insulated/ unheated) outbuilding perfect for a home studio or even a third garage for off season furniture and toys such as motorcycles, kayaks, bikes and boats. The large lot has both a front and a rear driveway + extra untaxed square footage based on a paper street that will probably never be finished. A rare opportunity to purchase a heirloom property in a fantastic commuter location only minutes from 9 & 128.


Price: $1,795,000

Bedrooms: 5

Bathrooms: 3.5

Total Rooms: 15

Lot Size: 29190 sq. ft.

Year Built: 1924

For more information, visit Castles® Unlimited. 

Castles® Luxury Index for 2017

deldiospoolView this year’s index and the index of years before now.

As the year kicks off for 2017, various luxury items are compiled to showcase the index for the year. The index is a base point of comparison that derives from the average price of all the top, most expensive items within a category and is then divided by one million.

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Beachfront Estate in Turks and Caicos

Point House rests on the northern beach of Parrot Cay boasting 5 bedrooms over 7,000 square feet of luxury living space. Bordering the pristine Nature Reserve, Rocky Point, Point House enjoys solace and serene privacy. Not far away are the COMO Parrot Cay award-winning resort amenities and facilities. Continue reading